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Linda Plant's Business Blueprint Course

Linda Plant's Business Blueprint Course

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£299.00
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£299.00
Regular price
£399.00
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My personally written Business Blueprint Course will guide you through the real world of business, with lessons and examples from my own career. 

Your Blueprint 12 steps to success includes; My easy to follow business strategies; How to test your business concept; differentiating your brand; perfecting your business plan; winning and keeping customers; marketing your product and services; Growing your business; and very importantly How to survive and thrive in challenging times. 

My course is now available to purchase and offer staged payments, to remove all barriers to you succeeding.

Learn about My course

Chapter 1: It starts with an idea

(but an idea isn’t enough) - In this first chapter I guide you through the process of coming up with a money-making idea and give you the tools to assess whether it can be turned into a profitable business.

Chapter 2: Your USP

I walk you through the process of identifying and implementing your Unique Selling Proposition to ensure that you stand out from the crowd.

Chapter 3: Know your competition

I show you how to research and evaluate your competition to make your business flourish.

Chapter 4: Branding and messaging

I explain from the ground up how to build and grow a successful brand and shape its values and personality.

Chapter 5: The Business Plan

I teach you step by step how to write the perfect business plan that sets out the roadmap for your company, brings in investment and convinces the "Queen of Mean"!

Chapter 6: Negotiation

I share my golden tips for negotiations including my twelve guidelines to ensure that you get the best deal, every time.

Chapter 7: Pricing

I show you how to achieve the right pricing strategy for your products and services.

Chapter 8: Distribution

I teach you how to establish distribution strategies, form partnerships and choose channels, both physical and digital.

Chapter 9: Team Building

I discuss the importance of surrounding yourself with a great team, how your employees can supercharge your business and the key elements of leadership that are essential to motivate, empower and drive your team forward.

Chapter 10: Repeat business

I share the secrets that ensure your customers come back time and time again, bringing you repeat and new business.

Chapter 11: The Apprentice

for the very first time I take you behind the scenes, show you how to thrive during the tasks and interview process (and avoid being fired!) and tell you what to do when you find yourself in a real-life boardroom situation.

Chapter 12: Building a business in uncertain times

I guide you through the process of launching or running a business in turbulent times (including a global pandemic) and how to survive and succeed.

Excerpts

Chapter 1: Introduction

"I am living proof that you don’t need to go to university or have a load of savings to start your own business and most of the time, especially in the early years, I used my common sense to figure it out as I went along. Let me be clear, there is virtually never a bad time to start your own business.

Even in tough economic times it could be the best time to start a new business, if done sensibly and commercially. Launching a new airline during the coronavirus lockdown may not be the best business decision but starting a food delivery service might.

Starting a luxury goods or office supplies business during a recession could be challenging but a CV-writing service or accountancy business could flourish. However, you need to be confident that there is a market for your potential business idea. You need to do the research and analysis that we will talk about in future chapters to understand the market, your competition and your USP, your Unique Selling Proposition, something that I will talk about a lot during this course.

You need to understand your customer: why, how and when they purchase and what you can do to keep them. But you do not have to reinvent the wheel - you just need to achieve your goals! Before any of that though, you need an idea. You need to know how to start. "

Chapter 9: Building a  team

Probably the most important criteria in team building is to choose people who are the right fit for the team. Personalities are important. Look for people who share your vision excitement and work ethic. I always found them because I knew who and what I wanted from my team.

Always remember that ultimately you are responsible for your business and that it takes a great leader to make a great team. You need to be able to make tough decisions and set standards and goals that need to be maintained and exceeded.

You need to understand what motivates your staff, how to maximise their performance and understand their capabilities and limitations. You also need to be able to manage differing personalities and egos, when you need to offer a hand and when you need to show some tough love. The leader who can consistently build high performance teams is worth their weight in gold!

So how will you achieve this?!...

Chapter 1: It starts with an idea

(but an idea isn’t enough) - In this first chapter I guide you through the process of coming up with a money-making idea and give you the tools to assess whether it can be turned into a profitable business.

Chapter 2: Your USP

I walk you through the process of identifying and implementing your Unique Selling Proposition to ensure that you stand out from the crowd.

Chapter 3: Know your competition

I show you how to research and evaluate your competition to make your business flourish.

Chapter 4: Branding and messaging

I explain from the ground up how to build and grow a successful brand and shape its values and personality.

Chapter 5: The Business Plan

I teach you step by step how to write the perfect business plan that sets out the roadmap for your company, brings in investment and convinces the "Queen of Mean"!

Chapter 6: Negotiation

I share my golden tips for negotiations including my twelve guidelines to ensure that you get the best deal, every time.

Chapter 7: Pricing

I show you how to achieve the right pricing strategy for your products and services.

Chapter 8: Distribution

I teach you how to establish distribution strategies, form partnerships and choose channels, both physical and digital.

Chapter 9: Team Building

I discuss the importance of surrounding yourself with a great team, how your employees can supercharge your business and the key elements of leadership that are essential to motivate, empower and drive your team forward.

Chapter 10: Repeat business

I share the secrets that ensure your customers come back time and time again, bringing you repeat and new business.

Chapter 11: The Apprentice

for the very first time I take you behind the scenes, show you how to thrive during the tasks and interview process (and avoid being fired!) and tell you what to do when you find yourself in a real-life boardroom situation.

Chapter 12: Building a business in uncertain times

I guide you through the process of launching or running a business in turbulent times (including a global pandemic) and how to survive and succeed.

A business course like no other, my Linda Plant Business Blueprint course will guide you through step by step the complete A-Z of setting up and growing your business. Written in my own words, my Blueprint course shares the knowledge, experience and insights I have gained over decades of building business successes with you, to help you to achieve the your business goals.

Complete the 12 Linda Plant Business Blueprint Chapters with me, as I guide you through each stage with videos and text.